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Press Release - Beaulieu Wins Best New Product

Beaulieu’s “Created” Wins Best New Product of the Year at SURFACES | StonExpo/Marmomacc Americas 2012

(Dallas, Texas) SURFACES | StonExpo/Marmomacc Americas, the leading event in the floor covering and natural stone industries, held January 24-26 at the Mandalay Bay Convention Center, Las Vegas, was an impressive showcase of all of the newest and hottest products to hit the market in 2012. Hundreds of exhibitors were on hand to introduce the products that will set them apart for the upcoming year.

More than 25 companies submitted their products in the New Product Marketplace area on the floor all vying for the chance to win the Best New Product of 2012. Beaulieu of America was the standout this year as they were awarded the top prize with Bliss EverClean “Created”, their solution-dyed, ulta-soft polyester carpet with Magic Fresh odor reducer and Lifetime Stain Warranty. The selection was made by a panel of judges comprised of some of the industry’s top editors and installation experts.

“’Created’ is a great example of our new EverClean collection,” observed Ralph Boe, President and CEO of Beaulieu. “Because it’s made with our own solution-dyed polyester fiber, you can even remove really stubborn stains with a 50/50 solution of bleach and water without harming the color. Plus, it still provides our Magic Fresh odor reducing properties to keep your home smelling fresh. We thank the judges for this recognition. We are very proud.”

National Floor Trends, Floor Covering Installer and TILE Magazine sponsored the New Product Marketplace 2012 and the Best New Product Award.

S² SURFACES | StonExpo/Marmomacc Americas 2013 will be held January 29-31 at the Mandalay Bay Convention Center, Las Vegas, NV. Exhibits will be open Tuesday – Thursday and the Education Program opens Monday, January 28 and goes through Thursday. For more information on S², visit us at www.Surfaces.com or www.StonExpo.com, find us on Facebook by searching SURFACES or StonExpo, and follow us at @Surfaces_Show and @StonExpo.

The official sponsor of SURFACES is the World Floor Covering Association (WFCA), the floor covering industry's largest advocacy organization representing floor covering retailers, contractors and allied service providers throughout North America.
The WFCA is a recognized leader in marketing research, industry certification programs, and operates the premier consumer flooring web site, www.wfca.org, providing unbiased information about every type of floor covering and connecting customers to members’ retail stores. The WFCA also influences public policy affecting the floor covering industry and consumers. For more information about the WFCA, visit www.wfca-pro.org.

StonExpo/Marmomacc Americas’ Official Sponsors are the Marble Institute of America (MIA) and Natural Stone Council. The mission of the MIA is to promote the use of natural stone and be the world's most authoritative natural stone information resource. Membership in the association is worldwide and includes over 2,000 natural stone producers, exporters/importers, distributors/wholesalers, fabricators, finishers, installers, and industry suppliers—all committed to the highest standards of workmanship and ethics.

The Natural Stone Council, home of the Genuine Stone® brand, is the leader in the stone industry that represents the major associations who are committed to promotion and education of the industry and general public on the value and benefits of natural stone. Member associations include: Allied Stone Industries, American Monument Association, Building Stone Institute, Canadian Stone Association, Elberton Granite Association, Marble Institute of America, National Building Granite Quarries Association, National Granite Manufacturers Association and Natural Stone Alliance.

StonExpo/Marmomacc Americas 2012 official endorsers are Marmomacc, Allied Stone Industries and The Concrete Countertop Institute.

About Veronafiere
Veronafiere (Verona Trade Fair Company) is Italy's most important direct organizer of trade shows and among the top organizers in Europe. Founded in 1898, Veronafiere now focuses on economic sectors of primary importance to the Italian economy, including stone (Marmomacc), construction (Samoter), and wine (Vinitaly).  Veronafiere conducts or hosts 37 trade shows a year in Verona and 11 abroad.  Annual turnover in 2007 was more than $110M.

Marmomacc is the global leader in natural and engineered stone materials and related technologies and design.  Samoter is one of Europe's major exhibitions of construction equipment and earth-moving machinery.  Vinitaly is the largest wine trade show in the world.  All three are owned and organized by Veronafiere.

About Hanley Wood
Hanley Wood is comprised of four platforms: Business Media, which publishes more than 30 magazines, featuring Builder, Remodeling and Architect magazine, along with related Web sites, e-newsletters, and conferences; Exhibitions, which produces marquee events such as World of Concrete, bringing residential and commercial construction professionals face-to-face with manufacturers, suppliers, distributors, and service providers, and also manages events in other industries; Market Intelligence, which collects and aggregates proprietary data sets that capture hundreds of pieces of profile and material information about housing developments in more than 75 housing markets; and Marketing, which plans, creates, and executes strategic and integrated marketing solutions for its clients. Visit www.hanleywood.com.

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