Contact: Kelly Cooper   For Immediate Release
Hanley Wood Exhibitions
kcooper@hanleywood.com 
972.536.6411

Leading Carpet Manufacturer, Beaulieu, Confirms Participation in SURFACES 2010

(Dallas, Texas) SURFACES 2010 is off to a strong start with the return of Beaulieu of America, the world’s #1 carpet-only manufacturer and veteran exhibitor of the show since SURFACES’ inception in 1990.

“Beaulieu has been a mainstay of SURFACES for the past 20 years,” says Dana Teague, Show Director, SURFACES. “They are a staple of the show and the industry. We are honored, as always, to have them as part of the show.”

Beaulieu returns to SURFACES 2010 in the same location they have occupied for the last two years. The 11,500 square foot space will feature their full line of
Coronet and Hollytex broadloom as well as the Bliss by Beaulieu™ residential carpet brand.

“You know, we have been reminding people why they should be doing business with Beaulieu ... we’re a major player and the largest carpet-only producer and with great brands and products. SURFACES gives us the platform to tell that story like nothing else can,” says Jeff Meadows, Vice President of Sales and Marketing, Beaulieu of America.
“For all the years I’ve been in this business, I still look forward to SURFACES. At Beaulieu, we place a lot of importance on loyalty to our dealers — like an
extension of our family. So SURFACES, in many ways, is like a family get-together for us, to celebrate the business we achieve together and to grow together.
It’s energizing!”

Beaulieu was instrumental in increasing awareness of floor covering within the consumer publication sector at the 2009 show. Plans are again in place to host the consumer media at this year’s show and Beaulieu will be actively involved in the planning and implementation of their participation.

“We are pleased to be returning to SURFACES next year. SURFACES has been very good for us,” says Patricia Flavin, Senior VP of Marketing. “It’s where we launched Bliss two years ago and that was a huge success. Last year we unveiled exciting new additions to the Bliss line, Flirtation and Healthy Home II
and took the lead in forging stronger relationships with the consumer media editors and opinion makers. 2010 will be the third SURFACES for Bliss and you know
what they say, ‘third time’s a charm’! We’re looking forward to it”

SURFACES 2010 will be held February 2-4, 2010 at the Sands Expo and Convention Center, Las Vegas, NV. Exhibits are open Tuesday – Thursday and the Education Program opens Monday, February 1 and goes through Thursday. For more information on SURFACES 2010, call 800.547.3477 or 972.536.6400.

The official sponsor of SURFACES is the World Floor Covering Association (WFCA), the floor covering industry's largest advocacy organization representing floor covering retailers, contractors and allied service providers throughout North America. The WFCA is a recognized leader in marketing research, industry certification programs, and operates the premier consumer flooring web site, www.wfca.org, providing unbiased information about every type of floor covering and connecting customers to members’ retail stores. The WFCA also influences public policy affecting the floor covering industry and consumers. For more information about the WFCA, visit www.wfca-pro.org.

About Hanley Wood
Hanley Wood, LLC is the premier media company serving housing and construction. Through four operating divisions, the company produces award-winning magazines and Web sites, marquee trade shows and events, rich data and custom marketing solutions. The company also is North America’s leading
publisher of home plans. Hanley Wood Exhibitions (Dallas) conducts events serving the industry’s strongest market segments, including World of Concrete,
one of the top 20 trade show events in the country.

Founded in 1976, Hanley Wood is one of the ten largest B-to-B media companies in the United States. Hanley Wood is owned by affiliates of JPMorgan Partners, which uses CCMP Capital Advisors to manage this investment

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